Yahoo debuts Indian advertising market with Tyroo
Jul 23
We publishers have been waiting for YPN(Yahoo Publisher Network) to go Global and come to India. It seems the wait is over finally. Even though YPN has not come to India yet but it has come via a Gurgaon based Ad Agency called Tyroo. Yahoo has invested around 35-50% in Tyroo. I contacted them and asked if they were part of Yahoo and they replied saying we are not part of Yahoo but Yahoo has invested in our company.
With the launch of Tyroo, it has come as a relief to 1000′s of webmasters banned from Google Adsense. I went ahead and signed up for Tyroo to test it. Currently I have replaced Google Adsense with Tyroo temporarily to check how it works out. The minimum payment amount is Rs.2500 , and the payout period is 1 month. Currently there are not enough advertisers in Tyroo, but that will change once it starts picking up.

They are already accepting publishers, just go ahead and register. I signed up for Tyroo ads on saturday and today my account was activated.
So what are you waiting for
- Tyroo: Sign Up
- Tyroo: Term Of Service
- Tyroo: Frequently Asked QuestionsÂÂ

I have started using Tyroo on one of my forums, got Rs 4 today. Let’s see how it progresses. Currently it seems to have very limited advertisers but thing may improve in future. Atleast its min payout is almost 50% less than Adsense which is good.